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Wednesday, July 6, 2005

Chapter Two, in which the Windows change

With the Independence Day holiday gone, it is time again to change the window display. We opened with books about books and reading, and sold none. We followed with the American Revolution, and sold none, though we did sell some other books on American history. We thought about doing a beach/summer theme, but to our mind that typically means paperbacks, and we wanted the window to have a bit more upscale look. We decided to feature Travel, with the sell-line "Can't take a vacation? Let a book take you away..." After putting out our choicest selection, a couple readers were in the store today, relaxing in the chairs at the window, and perusing some of the titles. And then a few travel books sold. Coincidence?

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